Buzzy beauty products and miracle-cure quick fixes nearly all have one thing in common: They’re rarely a sustainable, long-term solution for common beauty woes. While we’re all guilty of falling for cute packaging and promises of glowing and hydrated skin, many of us are coming around to the fact that to be able to truly support our hair, body, and skin, we need to cultivate a consistent and supportive beauty routine.

Here’s more good news: Investing in your beauty routine doesn’t have to mean dropping hundreds of dollars on products with miles-long ingredient lists. Once you ditch the idea that effective has to mean expensive (it doesn’t!), you’ll begin to discover that the beauty routines that give the best results are often the simplest and most streamlined.

Conscious Coconut Oil​ is packed with vitamins and beauty-boosting antioxidants that’ll help you shine your brightest and feel your best each day. Below, we’re breaking down the many ways you can incorporate CoCo into your daily beauty routine. So if you’re new to coconut oil and ready to jump into all of its amazing benefits for your beauty routine, read on to get our tips below.

COCONUT OIL FOR YOUR BODY

Get Smoother, More Radiant Skin

There’s a reason so many soaps, lotions, and creams contain coconut oil as a main ingredient: Coconut oil contains a host of short- and medium-chain fatty acids, including lauric acid, a key ingredient lauded for its ability to improve skin health. Because coconut oil provides key essential fatty lipids, it’s able to deeply moisturize and hydrate skin. But because commercially-produced products are often made using complex formulas with a long list of ingredients, we’d rather take the all-natural route and opt for our hand-pressed virgin ​coconut oil.​ Nourish dry or cracked skin with Conscious Coconut to give yourself a healthy glow.

Reduce The Appearance Of Cellulite

While cellulite isn’t a serious health issue, it’s a common condition that many women face, and we’ll agree: It’s annoying. Whether you’re slipping into your swimsuit for the first dip of the summer or welcoming in picnic season with your cutest mini dress, you want to feel confident, free, and empowered in your body.

If cellulite is something you’re looking to reduce, it’s time to make coconut oil a part of your daily routine. Coconut oil’s amazing ability to hydrate the skin (hello, fatty acids!) helps reduce cellulite and mask the appearance of dimpled skin. Application couldn’t be easier: Just rub coconut oil between your palms and massage the softened oil into the skin. For even more of a cellulite-reducing boost, try pairing coconut oil with dry brushing. Take a hot shower to open up your pores and apply CoCo all over after toweling off. Starting at your feet, use firm, small strokes with your ​dry brush,​ moving in an upward motion for a gentle exfoliating effect. To learn more about dry brushing and its many benefits, head ​here.

COCONUT OIL FOR MAKEUP

Create Subtle Shine

Ah, highlighter. There’s a fine line between luminous skin and looking like a disco ball, and while we may have once veered into excessively-shiny territory back in high school, we want a look that’s glowing, not gaudy. For a natural and dewy look with just the right amount of shine, sweep a small amount of coconut oil across your cheeks. You’ll look awake and alert, with beautifully-illuminated skin.

Moisturize Lips For A Hydrated Pout

We don’t know about you, but every time we pick up a store-bought tube of lip balm, the result is almost always disappointing. To prevent dryness long-term, moisturize your mouth with a swipe of CoCo. Because coconut oil is an​ emollient,​ it helps lock in moisture and get rid of chapped lips for good. Soft, smooth, and oh-so-kissable lips await!

Remove Makeup The All-Natural Way

When we’re looking for a way to wash makeup off at the end of the day, we’ve got three things on our minds: We want a solution that’s gentle, effective, and preferably all-natural. Coconut oil checks off all of these boxes and is safer than the many preservative-containing products you’ll find at the drugstore. The saying and scientific principle “like attracts like” rings true here, as coconut oil dissolves and removes oil-based makeup.

Whether you have a full face of makeup to remove after a night out or are just looking to swipe off a little mascara before you go to bed, CoCo’s got you covered. Melt a dab of coconut oil in your hands and rub onto dry skin. The coconut oil will melt your makeup away, and all that’s left to do is rinse your face with warm water and pat dry. Gone are the days of falling asleep without taking your makeup off first!

COCONUT OIL FOR SKINCARE

Coconut Oil Is Your Anti-Aging Secret

Vitamin E is back at it again, keeping your skin soft, supple, and well-moisturized. Because Vitamin E contains tons of antioxidants, this powerful nutrient helps keep skin ageless by reducing the darkness of age spots.

But it’s not Vitamin E alone that makes Conscious Coconut Oil an amazing way to turn back the clock on your skin. Its high concentration of fatty acids (we’re talking ​lauric acid, capric acid, and caprylic acid​) helps reduce wrinkles and other signs of aging like smile lines and crow’s feet. Younger-looking skin is just a swipe of coconut oil away!

Blemishes Beware

Ditch the conventional cleansers and choose coconut oil as your go-to face wash instead. The fatty acids in CoCo, known for their strong antimicrobial and antifungal properties, are an amazing remedy for stubborn acne. Because Conscious Coconut is pure, virgin coconut oil, it’s free of additives, making it a prime choice for fighting pimples. CoCo penetrates deep into the skin, getting rid of the dirt and grime that can clog your pores. Keep skin clear by rubbing coconut oil between your fingers to liquefy it and massage onto your face. Pat off the excess liquid with a clean towel and leave it on as an overnight mask, locking in moisture as you sleep. Just be careful: If you have oily skin, try a double-cleansing method instead of an overnight mask to remove oil without stripping your skin.

Replace Your Expensive Eye Cream With Coconut Oil

Put away the concealer and moisturize the dark circles that can develop under the eyes with coconut oil. With its antioxidant and skin-strengthening qualities, coconut oil helps brighten up the delicate skin below your eyes. What’s more, the ​small-chain fatty acids in coconut oil​ can reduce inflammation and improve circulation, letting you say goodbye to puffy eyes after a night of poor sleep.

COCONUT OIL FOR YOUR HAIR

Get Thick, Luscious, and Shiny Locks

If you dream of hair that’s strong and full of volume, you need to make coconut oil a part of your routine stat. Coconut oil contains fatty acids that support your hair’s natural proteins, preventing breakage, hydrating your scalp, and reducing oil build-up to nourish your hair. What’s more, by treating strands consistently with coconut oil, you’re proactively protecting your hair from breakage and promoting healthy growth.

Condition With CoCo

We’ll be the first to tell you that the benefits of ​Vitamin E​, a powerhouse nutrient found in coconut oil, are truly endless. An antioxidant-rich group of fat-soluble vitamins, Vitamin E gives your hair comprehensive care, nourishing strands from the inside out. Your locks get an extra boost of shine from this hard-working ingredient, as it rebuilds proteins to strengthen your hair.

Follow these tips to get the most from your coconut oil conditioning routine: Scoop out some CoCo and apply to your hair from root to tip, then cover with a plastic cap and wrap with a towel for thirty minutes to lock in hydration. When your timer goes off, hop in the shower to rinse.

Kiss Dandruff Goodbye

We know you know: There are countless articles touting the many ways to get rid of dandruff. But once we started addressing those annoying flakes with coconut oil, we knew we found our forever solution. Conscious Coconut contains anti-fungal properties, giving much-needed moisture to your scalp while (bonus!) also relieving itchiness.

If you’re looking to use coconut oil as a solution to your dandruff, get started with these tips: Swap out your shampoo and conditioner for coconut oil, applying directly to your scalp and massaging through your hair. Be sure to let the coconut oil set for a few minutes and rinse.

Coconut oil is the game-changing addition any beauty routine can benefit from. Explore our entire coconut oil collection ​here​ to get started.